We gave a little barbecue inspiration to this easy oven-roasted prime rib. Smoky black pepper, flavorful Flat Irons Prime Rib Rub, and Black Dust Coffee & Spice Barbecue Sauce form the base of a seasoning paste that's rubbed all over the meat. Our unique 'Cue Glue helps the seasoning stick and form an amazing crust while the prime rib roasts.